Any website owner who cares about their site knows how important it is to have a lot of real "content" on it. Today, the amount of content on a website is pretty much what makes or breaks it. A simple and harsh truth about the Internet today is that a site that doesn't add more and more new content often isn't important enough for the Search Engines to spider it often.
Successful experts in search engine optimization say that in today's online world, a website's success is due to a number of natural steps that happen in order online. This means...
- More content on a website means more chances for search engines to index it, which means more chances for organic search engine traffic;
- More traffic from search engines means more online popularity and, in turn, more viral online linking;
- More links to a website makes the search engines think it is more relevant, which leads to higher organic search engine rankings;
- Finally, these higher rankings bring in more visitors, so the cycle keeps going.
So how does a business owner with a website deal with this fact? Simple. By adding more and more content to their website over time.
But if you own more than one website, you know how hard it can be to provide visitors and people looking for information with content that is always up-to-date, correct, and useful. This is especially true if your website has hundreds or thousands of pages.
So, the way for most webmasters to get out of this bind is to use content that was written by someone else. But most of the time, the only way to get this kind of information is to pay a ghostwriter to write it. This can get pricey, so again, the amount of content on a website suffers.
Some webmasters use RSS feeds to scrape content from other websites. However, using the scraped content to make static web pages can get them in trouble with the law, so this is a pretty risky strategy.
And webmasters who are brave enough to write their own content usually have a hard mountain to climb. That is, it's hard to find the time or know-how to do this today. Before getting "writer's burnout," you can only write so many pages about the same subject.
So, what's the answer to this apparent problem of needing a lot of content for a website but not having a good way to get it that will last? Simple.
Use the free article directories to get content. An article directory is made so that website owners and publishers can take copyrighted articles from online authors who are willing to share their work and use them as content on their own websites without breaking any laws.
Today, there are hundreds of article directories on the Internet, and most of them have only one rule about how they can be used: website owners must agree to follow the rules before they can use the articles from the article directory. Aside from that, there are no other rules and no need to be a "member."
So, after reading about the problems with making content for a website and the fact that a website needs a lot of new content to stay high in the Search Engines, it's easy to see how free articles from an article directory can be just what a website owner needs to give their site a needed boost with the Search Engines.
You won't have to pay for content anymore. And you don't have to worry about writing the content yourself any more. Use whatever information you find in the article directory that you think is useful and post it on your website, blog, or forum.
Article directories. Free content on YOUR website's subject. YOUR blog. YOUR ezine. YOUR forum. Cool.
