It's true that you never really value free things online.
You can download the stuff, but most of the time you just put it away and forget about it.
When you play real money, though, it's a different story. Then you value your download, savor the content, enjoy your new find, and look forward to the lessons it will teach you.
Then, nine out of ten times...
- You know it's a bunch of nonsense, or
- You have to pay again for an add-on for it to work.
- You realize you know all of this already, or
Now you compare it to other free things you've downloaded and are surprised to find that it has value you didn't see the first time around if you bothered to look.
If these things are true, free stuff can be good...?
It comes from a source with real expertise in its field.?
It's not trying to sell you something you don't want or need.?
It has real value in its content.
When you give away free stuff yourself, you can make money if...?
Your offer comes from a good place....?
Your offer doesn't try to get the person to buy something else in addition to what you're offering.
Your offer is a real solution that comes with no catches.
Above all, don't let yourself be tempted to fill your offer with a lot of thinly-disguised affiliate links. They will only hurt the recipient.
Getting things for free will help you build a valuable resource if...
All you ask for in exchange for your free stuff is an email address where you can send a message with the download link.
Keep track of the email addresses that people give you for free and add them every day to an ever-growing list that is a valuable asset.