- Put reviews of your newsletter on your website.
You can boost the credibility of your ezine by letting people know how it has helped them.
- Put a few reviews of your business in your
each matter.
In addition to using testimonials for your ezine, you can also use testimonials for your products that share positive feedback from your customers.
- Write articles.
Your articles can help you show your readers what you know and give your ezine a personal touch.
They can also help you get more people to your site who are interested in what you have to offer.
- Swap ads.
You and the other ezine publisher will both get free promotion of each other's ezines, which is a good thing for both of you.
If you can, swap for more than one issue, because repeating your ad will get more people to respond.
- Give and take a recommendation in your ezine.
Just put a link to another publisher's ezine in the editor's or publisher's note of your own ezine and ask that publisher to do the same for you.
- Swap ads or recommendations on the "thank you" page
.
Everyone who fills out your swapper's subscription form or box will see your ezine's ad or recommendation. This is a good way to keep your ezine's name out there.
- Offer a bonus.
For example, as a bonus for signing up, you could offer ebooks, an email course, or access to your "subscribers only" membership site.
- Offer deals on your products and advertising in your ezine that only subscribers can get.
You'll get more first-time customers and people who buy from you again.
You can also show that you care about your readers by giving them sales and deals that are only for them.
- Write reviews of things.
You can help your readers if you tell them what you think about products you use or have tried.
You'll also be able to make more money by putting your affiliate links in your positive reviews.
Once you've earned the trust of your readers, a great way to boost your commissions is to recommend products in your ezine that you've found useful and that you think will help your readers.
Use your signature file to promote your ezine in the emails you send every day and, when it's appropriate, in the posts you make on forums you've joined and take part in.
Ask your readers to send your whole ezine to friends and coworkers who might be interested in it. This is a good way to spread the word about your ezine.