On the Internet, content is still king. Most people go online to find information about their favourite subjects or whatever is on their minds at the moment. People who use the Internet often seem to want to know more and more about everything.
So, if you want to get targeted traffic and potential buyers who are already qualified to visit your website, you really need to put useful information online in the form of short, interesting articles that are full of keywords.
Here are four reasons why you should do that.
Reason #1: Your website will get more attention.
Article pages are much easier to rank highly in search engines than your homepage or sales pages. Search engines can't get enough of new content on just about any subject.
So, either write your articles around less competitive keywords (which you can find at Nichebot.com) or add those keywords to articles you've already written. You will have a much better chance of getting the major search engines to list your article.
Just make sure that the article by-line or resource box has a link to your main website.
Reason #2: Get backlinks automatically from high-quality sites.
When your article and website link are republished online, it gives your website a back link. Search engines see backlinks as a kind of endorsement for your website. If your site has a lot of good backlinks, your search engine ranking will go up quickly.
Put your articles in online directories of articles. Most of the time, it's free. Major search engines see many directory sites as authoritative sites, so they spider them often to find new content. This means that the website link you put in your article will also be indexed from the site where it is found.
You can also let people print your articles. When other website owners post them on their own sites, your website will get even more back links.
Reason #3: It can help you get more sales.
By "conversion rate," we mean the percentage of people who visit a website who end up buying something or making a sale.
You can increase your credibility and turn more people who visit your website into paying customers by giving them interesting and informative topic articles and then telling them about the products you sell that are related to those articles.
On the other hand, if your website only shows products without any other information or content, your conversion rate is likely to be low. It's important to use articles to show that you are credible and know what you are talking about.
Reason #4: Your cost is almost nothing
You only need your mind and a computer. If you can write a detailed letter to a friend about a subject, you can write topical articles that you can post on your own site and send to other sites.
But if you don't like to write or just think you can't, you can still have original articles written for you that are full of keywords.
JustArticles.com might charge you $5 to $7 for an original 400-word niche article on a topic of your choice, but it could bring a lot of targeted visitors and buyers to your site.