A simple rule should help you decide what product or service you want to sell in a niche market. Your product or service should be something that people want. You want to offer something that people actually need, something that will make their lives better, make them feel better physically, make them look better, or help them solve a problem.
The next most important step in starting a niche marketing programme is doing research to find the right niche for the product or service you want to market. You need to know where they spend their time online and what makes them tick, both personally and professionally. There is software out there for niche marketing that can help you find out these things about your possible niche market.
As you look into your online niche market, the next thing you need to know is how much you can charge for your product or service. The best and most effective way to do this is to go to sites that sell products or services similar to what you want to sell. It should be easy to tell if they are giving something away or selling it for a price that is much lower than what you would have to charge.
If you can find people who are willing to pay money for what you are selling and you can find those people, you have a niche marketing product or service that can make money on the Internet. Sometimes you have to change the way you talk about your product or service to make it more appealing, better, or just different from what other people are selling it for. Research is the key to niche marketing that works.
