In the middle of the 1980s, Nike released a number of new shoe styles, most of which were made for the sports industry, which had always done well for Nike. During this time, Nike came up with new designs and worked out a deal with Michael Jordan, a well-known and very popular basketball player. Even after Jordan retired from pro basketball, Nike kept making Jordan shoes in different styles for the next 20 years.
The main things that made Nike Air Jordan shoes different from other sneakers were how they were made and the logos that were printed on them. The first shoes, which came out in 1985, were made of leather and had both high and low tops. They were the first shoes to have the winged basketball, which became one of two standard logos for Nike Air Jordan. This logo would be printed on the side of the shoe near the ankle or on the tongue of three different Nike Air Jordan shoes. When the fourth version came out in 1987, the logo was changed to a picture of a basketball player going up for a slam-dunk. This was called the "jumpman." Depending on the shoe, this logo was in many different places. The logo could go on the sides, the tongue, or the bottom, and it did on all three.
The Nike Air technology, on the other hand, was the most unique thing about the Air Jordan line. This made it possible to make a design that let more air into the sole of the shoe, making it more comfortable for the foot. This technology was in all of the Air Jordan shoes, but it was much more noticeable in the later lines. In these designs, a "pump" that could be squeezed was built into the shoe's tongue. By pressing the pump, a customer could change how tight the shoe fit, making it more or less snug to suit his or her taste and provide the most comfort.
At the moment, many of the best shoe stores on the market sell Nike Air Jordan shoes at full retail prices. Wholesale Nike Air Jordan shoes, with prices ranging from $70 to $300, are sold in outlet stores, where the average price is around $100. Online sites like urbanhotlist.com have popped up to compete with these prices and get a piece of the wholesale Nike Air Jordan market. They offer lower prices on these shoes if you buy in bulk or buy in wholesale. This makes sure that the shoes are real and of good quality, but at a much lower price.
When it comes to buying from an online wholesale site like urbanhotlist.com, there are both pros and cons. Even after shipping and handling, you can still get access to a much wider range of goods, in this case different colours and styles of shoes that might not be sold in stores at wholesale prices.
