What comes next? I've been in marketing for a long time, and every time I think I've seen everything, I'm surprised again. I laugh at the beginning of every new trick I see. But then results start to show up. You get to believe it. It has to do with Pixel Ads.
So, what is a pixel page? What is pixel advertising, anyway? What are pixel ads, anyway?
Pixel Ads, which are sometimes called "Micro Ads," are tiny ads that only take up a single pixel on a web page. Pixel Ads cost anywhere from a penny to a dollar per pixel, and some sites give them away for free.
InnovativePixelPage, one of the companies that sell pixel ads, said, "It has been easy to sell the ads on the front page of a site because they are interesting to look at and make it easy for the site owner to get a lot of traffic to his site." If an advertiser buys a 10x10 block or slot, it shows up as a small square in the grid of small squares on the site's front page.
It's a little strange. Advertising on the site is also fun and not a "big, serious thing." IPP. Banner ads have been getting less popular and less effective over time, and everyone has popup blockers on their computers to stop those annoying ads from showing up. Pay-per-click advertisers are getting more and more upset about the click scams, which is the high number of clicks that don't qualify.
When visitors to the pixel page click on the ads that take them to the advertiser's website, they spend hours on these sites. Already, the people who bought the ads are talking about great changes in their income.
Crazy Advertising Schemes:
You've probably all seen innovativepixelpage.com by now. It's a place where free pixel ads are shown to promote sites. The site is unique because it has pixel ads, a theme that changes every so often, a free monthly site status or report, a new mouse rollover option to boost site rank, categorized ads, faster site loading by using the jpg format instead of other formats that take more time, real-time site clicks, etc.