If you are a loan officer or mortgage broker looking for a new way to market yourself and your products, you might want to think about starting a personal blog.
You don't have to know everything there is to know about computers or rocket science to start a blog.
There are lots of blogging sites on the internet that let you set up a blog in less than five minutes.
You can use these sites for free and choose your own web address and template. All you have to do is make the postings and let other people make their own.
You can also upload a picture of yourself, which is a great way to help your customers remember you by putting a face to your name.
You can also put the address of your blog in your e-mail signature. People can click on it to learn more about you and how your products and services can help them.
Don't forget to add the URL of your blog to your next order of business cards.
The next time you talk to someone, either in person or on the phone, you can end the conversation by telling them to check out your blog.
Blogs are a great way to get the word out about yourself and your products. So, make sure your blog is full of topics that your customers will find interesting and helpful.