85 percent of the money that non-profits raise each year comes from direct donations from individuals. Still, how does someone get money? Aside from doing things in person, online fundraising is a very popular way to raise money these days all over the world.
Did you know that 85 percent of the money that non-profits raise each year comes from direct donations from people?
85 percent of the money comes from both big and small donations, but the steady flow of small donations is what keeps most nonprofits going.
If the organisation is new and the person isn't sure how Non Profit Fundraising works, he or she should carefully plan and move forward.
In an ideal world, the first step would be to find local donors and then move on to Internet fundraising.
How do you get money?
One can raise money through grants, the sale of goods, and special events, as well as through phonathons. These days, people all over the world like to raise money online.
One must first find one or two donors who will give a lot of money (known as major donors).
Let's talk about some easy ways to get potential donors interested in the project and involved in it.
- Make a list of possible donors who might be interested in the work of the organisation.
- Activities that help you make friends should be your main focus.
For example, you could hold a spaghetti dinner, carnival, concert, or other fun event with several door prizes to raise money.
- Now, make a mailing list of people who are interested in the organisation or who might become interested. The mailing list should have the following things on it:
a) Address of office and home, with specifics
b) Number to call
c) Specific and personal information
- Send a nice letter to everyone on the list within three days. Tell them the following, too:
a) What the group does to help people in the community.
b) That it can only happen with help (both money and help in other ways) from
They're liked by good people.
c) Ask them for a donation and send them a pre-addressed envelope so it's easy for them to send it back.
- Try to ask the potential customer to come as a volunteer.
a) Make sure that you have a volunteer coordinator who is ready to take all calls and put them to good use.
b) The coordinator should introduce them to the rest of the staff and make them feel like they're part of the group. When a volunteer feels like they belong to the
organisation, they (and their friends) are more likely to give to it.
- Write letters and newsletters to the people who didn't sign up. It might help if they were asked to talk about the organisation to their civic or church groups. A good relationship pays off in the long run.
- Say "thank you" to anyone and everyone whenever and however you can.
Lastly, it is important to keep donors involved over time. Try to get them excited about what you are doing with their help.
Remember that raising money for a non-profit is all about making connections.
